Product Information Management

We are the leading specialist in Scandinavia within strategic Product Information Management creating winning product experiences.

PIM is strategic

Product Information Management (PIM) is of high strategic importance to companies in the expanding global competition. PIM is more than just a system to handle data, it is a key element in supporting the company’s marketing effort.

Our experience is that while PIM may begin in a subset of the organization, the full potential is realized as it spreads throughout the rest of the value chain and is anchored both within management and in business development.

We have helped several companies realize both the strategic and business benefits of PIM, and our experience is extensive across industries and strategic ambitions.

Our experience in the strategic utilization of PIM is broad, helping companies from both wholesalers and manufacturers to those in need of greater process support for compliance.

First and foremost, PIM is a strategic platform. It is all about the business. There are two recurring areas of focus: One is to increase the relevance of the product; to make it easier for the customer to find the right product. The other is to enable more efficient work processes because the knowledge usually lies within the company but is extremely difficult to activate.

Simon Aisen Partner

Optimize the entire value chain

Omnichannel sales is high on the agenda for companies but is more or less impossible to execute if the value chain is not geared to it . It is ineffective if the right messages never reach the right sales channels – whether it is Alibaba or your own webshop.

Companies we have helped

Your industry. Our knowledge.

Digital Solutions for Consumer and Retail

Retail & Consumer brands

Digital Solutions for the Industrial sector

Industry

Wholesale

Healthcare

Digital Commerce & Marketing

E-commerce and digital business models are of strategic importance for the global competitiveness of Danish companies.

Portals & Applications

Digital customer portals and self-service can help increase your competitiveness and loyalty through better customer service.

Cloud Architecture & Integration

Intelligent data utilization, scaling, reduced time-to-market and flexibility are key words for successful digitalization and achievement of significant business benefits.