Product Information Management
PIM is strategic
Product Information Management (PIM) is of high strategic importance to companies in the expanding global competition. PIM is more than just a system to handle data, it is a key element in supporting the company’s marketing effort.
Our experience is that while PIM may begin in a subset of the organization, the full potential is realized as it spreads throughout the rest of the value chain and is anchored both within management and in business development.
We have helped several companies realize both the strategic and business benefits of PIM, and our experience is extensive across industries and strategic ambitions.