Rapid rollout of a new app for online magazines at Aller Media

With millions of readers shifting from print magazines to digital experiences, Aller Media A/S needed a higher digital conversion rate, faster go-to-market, and greater efficiency in its digital business.

Aller modernized its entire platform and architecture to better adapt to the digital market. We helped establish a cloud-based architecture built on microservice principles, enabling faster development and deployment of business services across the company.

One of the key advantages of microservices is that they can be developed, deployed, and reused independently, making them highly adaptable to changing business needs.

Aller is now reaping the benefits of this modernized architecture. By creating a simple business service, Aller was able to seamlessly integrate Telmore with Pling—without requiring complex back-end system integrations.

This rapid time-to-market has significantly increased Pling’s reach, allowing Aller to meet users where they are and provide an improved service.

At Immeo, we believe that collaboration is key to delivering value in digital transformations. Since 2017, we have worked closely with Aller to build a solid digital foundation, allowing them to launch new digital services faster and more efficiently.