DCC Energi moves from system silos to a data-driven energy company.
With a modern data platform built on Microsoft Fabric, there has been a concrete and measurable shift in DCC Energi's ability to work with customer data.
DCC Energi is one of Denmark's leading energy companies, providing fuel, energy and mobility solutions to both consumers and businesses. With a strong focus on innovation, sustainability and operational reliability, DCC Energi is committed to supporting the green transition and creating value for customers across Denmark.
DCC Energi had a clear strategic ambition: one customer, one relationship. However, the existing system landscape made this difficult to achieve in practice.
As a result of growth and acquisitions, customer data had become fragmented across 13 ERP and sales systems. Each system operated with its own customer definitions, data models and integration logic. The same customer existed in multiple versions without a common reference, making it difficult to create a consistent and connected customer journey.
We knew we had a data challenge. But it wasn't until we mapped the full landscape that the scale became clear - 13 systems with 13 different versions of the same customer and no common reference. That is not a foundation on which you can build a data-driven business.
The result was an organisation highly dependent on manual processes and specialist knowledge, where analysis was time-consuming and difficult to scale. At the same time, the company's growth ambitions were constrained by an architecture that did not support a unified customer view.
Multiple parallel customer definitions made it impossible to establish a consistent customer view.
A lack of insight into customers' overall engagement restricted data-driven management and business development.
Point-to-point integrations made changes slow, resource-intensive and inherently risky.
Rather than continuing to build on existing integrations, DCC Energi chose to rethink the foundation of its data architecture.
Building on strategic platform choices including Salesforce, Microsoft Business Central, Cloud Datahub and Microsoft Fabric, DCC Energi established a data-centric architecture in which customer data is extracted from individual systems and consolidated in a shared data layer.
We helped DCC Energi implement a modern data platform on Microsoft Fabric based on a layered medallion architecture, where data is structured and refined across bronze, silver and gold layers. This ensures high data quality, traceability and the ability to reuse data across business areas and use cases.
Rather than replacing existing systems, DCC Energi established an independent data foundation that could evolve in parallel with day-to-day operations. This decoupled data from individual systems and turned it into an independent foundation for DCC Energi's digital ambitions.
Customer data is consolidated into a single representation using matching algorithms. The Golden Record is made available through the platform's gold layer and serves as a common reference across the organisation, creating a consistent and reliable foundation for both operations and decision-making.
Microsoft Fabric provides a structured and standardised data foundation where data from different sources is processed consistently and made available for both analytical and operational needs.
A metadata-driven framework ensures reusability and robustness, allowing new systems to be connected without increasing complexity or impacting existing solutions.
The data platform is not an isolated IT project, but a central part of the modernisation strategy we have defined for DCC Energi. By bringing customer data together on a shared foundation, we are creating the conditions needed to succeed with digital transformation across the business.
The data platform is a key enabler for achieving DCC Energi's strategic objectives:
The organisation is working towards a common customer definition that will provide a consistent view and make it possible to understand each customer's overall engagement. The data platform supports this work across the business.
Data and KPIs are consolidated and continuously made available across the organisation. This reduces dependence on manual processes and ensures that decisions are based on consistent and up-to-date data.
New data sources and use cases can be added over time. The platform therefore supports continuous development and enables DCC Energi to scale its data-driven capabilities as business needs evolve.
In addition, the initiative has highlighted differences in data definitions across the organisation and created the foundation for a common language around data and customers.
Overall, data has gone from being a limiting factor to becoming an active foundation for DCC Energi's business ambitions.
We partnered with DCC Energi throughout the transformation journey - from analysis to implementation and organisational adoption.
The work has included analysing business processes and data requirements, establishing shared customer definitions and standards, and designing and implementing the modern data platform on Microsoft Fabric. The collaboration has also focused on data quality, testing and stabilisation, as well as onboarding and organisational adoption.
The partnership has been characterised by close alignment between business and technology, with the solution continuously adapted to specific needs and priorities. This has ensured that the platform not only works from a technical perspective, but also creates tangible value in the organisation's day-to-day operations.
